Our third-year Student M.M.U.L.Karunaratne won the Gold medal in the individual wrestling open championship 2023 under the 61kg weight category- organised by the Physical Education Unit -University of Jaffna, and won the half colour in wrestling..
Department of Marketing has inaugurated a customized SME Mentorship Program in collaboration with the Northern Chamber of Industries, under the funded projects of OAV, German Asia Pacific Business Association on 16th of August 2023. The first phase of this programme has been initiated with financial and accounting-related capacity development through students and staff mentors. Selected SMEs, academic staff, Students, and NCI members participated in this inaugural session. Expected tasks for students and staff, preliminary works, and completed tasks were discussed in this session. /*! elementor - v3.8.0 - 30-10-2022 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img{width:48px}.elementor-widget-image..
Our staff Prof. S.Sivesan, as a consultant, crafted the Integrated Provincial Industrial Policy for MSMEs and a Five-Year Strategy Plan under the ILO Leed+ Project. These were presented on August 31, 2023, at the Chief Secretary's Secretariat Auditorium, Northern Province. The audience included key. policymakers, implementing agencies, and officials from various ministries, departments,..
On 27th July 2023, the Department of Marketing organized a guest lecture on Digital Marketing for third-year students pursuing marketing specialization. The lecture was conducted by Mr. S. Sharan, an esteemed digital marketing strategist and international member of the American Marketing Association. The session proved to be highly fruitful, and the students expressed their appreciation for the valuable insights shared by..
Our young marketers won the 1st runner-up in CEO 2.0 is a large-scale Business case study competition and workshop series organized by AIESEC in the University of Kelaniya in collaboration with AIESEC in Informatics Institute of Technology and AIESEC at Uva Wellassa University, in collaboration with PARAQUM TECHNOLOGIES, AIESEC conducted a competition for students from various universities, including a series of workshops. Our team was selected at the first round among the 16n case study reports and at the final round, they won the 1st runner-up (25,000LKR) among the none selected reports. Five Students from the Department of Marketing have been invited by PARAQUM Technologies to present their business case study report at the company’s board meeting. Congratulation guys for your achievements and best of luck for your future..
"C.E.O.'2.0" is a large-scale Business case study competition and workshop series organized by AIESEC in University of Kelaniya in collaboration with AIESEC in Informatics Institute of Technology and AIESEC at Uva Wellassa University. C.E.O 2.0 is an event focused on Marketing, Accounting & Finance, Human Resources, and IT. It is focused on Gen Z, to give them an opportunity to gain corporate exposure and to improve their professional and leadership skills. The project primarily impacts the educated, skilled young crowd of Sri Lanka by conducting the event with many touchpoints with stakeholders. This event aimed at challenging every opportunity, provides a platform for undergraduate students to explore and gain practical experience in their fields. AIESEC SL, a global platform for young people, focuses on developing leadership potential through volunteering and internship exchange programs. In collaboration with PARAQUM..
Project coordinator and team of consultants for German Business Partner (SEQUA) and German Asia Pacific Business Association (OAV) visited to the Department of Marketing on June 28, 2023, and they meet the Dean of the faculty Snr, Prof.B.Nimalathasan and the staff of the marketing Department. The purpose of this visit was to discuss the future activities of Northern Chamber of Industries (NCI) with the collaboration of Department of Marketing. Roland Strohmeyer, BMO Project Coordinator, SEQUA; Prof. Jorg Lahner External Consultant iriam Heger Long TermExpert, BMO Jaffna, OAV; Kimoro KlugSouth Asia Regional Manager OAV; K Poornachandren Chairman, Northern Chamber of Industries S Naguleswaran Vice Chairman, Northern Chamber of Industries N Uruthiramoorthy Director, Northern Chamber of Industries K Premanandan CEO, Northern Chamber of Industries visited in this..
Department of Marketing, Faculty of Management Studies &Commerce, University of Jaffna celebrated the Father of modern marketing Prof. Philip Kotler’s Birthday on 27th of May 2023 at the faculty Auditorium from 9.30 am to 10.30 am. To celebrate this event the department of marketing conducted a competition of drawing posters, photographs, video clip, and short article among the faculty students. This competition was organised on the theme ‘consumer challenges during crises. Prize winners of this competition were appreciated vis Trophies and Certificates on this day. Dean of the Faculty of Management Studies &Commerce senior Prof.B.Nimalathasan was honoured as chief guest in this event. Retired staff, academic and non-academic staff members of the department, Students and sponsors participated in this event. This event was sponsored by Ebiron mixture, Vallius Group, Craftary MKB Surprise Gift & Event Management, and..
Yarl IT Hub and the Department of Marketing have jointly organized a guest lecture on the theme ‘incubation procedure for start-up ideas’ for third-year marketing specialisation students. This guest lecture inspired and guided the students who at present have initial ideas for start-up businesses to become a capitalist in the future. During this session, students were molded with their business ideas. Project management Lecturer and the Programme Coordinator of Yarl IT hub, Ms. Sutharshini Jesuthasan, delivered a guest lecture on the 16th of May 2023 at 8 am to 9am. /*! elementor - v3.8.0 - 30-10-2022 */.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img{width:48px}.elementor-widget-image..
A wonderful guest lecture session on “Intellectual Property Rights” was conducted for the subject “Business Legislation and Ethics”. Total of 100 students participated in this guest lecture. Mr.S.AnuRakavan The Manager, of UBL, University of Jaffna, made the session very interesting by disseminating practical knowledge about Intellectual property rights through innovative modes of lectures. The session was very interactive and ended with many students requesting more such..